"Choosing to save a river is more often an act of passion than of careful calculation. You make the choice because the river has touched your life in an intimate and irreversible way, because you are unwilling to accept its loss."  David Bolling, How to Save a River

We are creating a conservation area in the Marañón Valley, Peru in a location which is critical to the health of this Ecosystem; and which will put a thorn in the side of dam developers.

Will you join us?

The Marañón River 

The spectacular Rio Marañón River is the largest free flowing tributary to the Amazon River. Beginning in the towering mountains of the Peruvian Andes, the Marañón supports the livelihoods of hundreds of thousands of Peruvians who live along its banks. 

The Marañón basin supports plants, animals, and ecosystems that exist nowhere else on earth, many of which are already endangered. Sadly, despite its huge environmental, cultural, and economic significance to the local communities, the Marañón River is in danger of being dammed. More than twenty large hydroelectric dam projects have been proposed along the length of the Marañón. These dams would flood many communities, destroying homes, livelihoods, and this fragile, irreplaceable environment. In the midst of systematic corporate corruption, it has been hard for the communities to make their voices heard; however they have prevailed and managed to stall several projects so far.

The Veracruz Dam is in advanced planning stages, however this part of the canyon is basically uninhabited; therefore there is very little resistance to the project. We are creating a conservation area which is partially inside the inundation zone of the Veracruz Dam and will help to protect a critical section of the Marañón Valley.

Where will the money go?

We are fundraising to support local NGO, Marañón Waterkeeper, our goal is to protect key riverine habitats and prevent the damming of the river, while also creating opportunities for ecotourism & environmental education to develop.

In Peru, Marañón Waterkeeper is housed under the Peruvian Society for Environmental Law, it is also a member of the international Waterkeeper Alliance.

We hope to raise over $20,000USD to assist Marañón Waterkeeper in the creation of a conservation area: a 2500-acre block of highly endemic seasonally dry tropical forest which is home to at least seven threatened species. 

 Cascadas in the proposed conservation area

The first funds raised will be used to complete the full feasibility study & plan for this area, and begin fundraising for the area itself. If for some reason the area turns out to be infeasible, all donations will be directed to the Marañón Waterkeeper campaign to protect the Marañón River. 

Cost Breakdown in USD: 

  • Feasibility: $4,000 (legal investigation, titles, negotiations).
  • Land Cost -Variable Depending on Size. ($30k+, Marañón Waterkeeper hopes to reach $200k by pairing with more river protectors, and working with land conservation organisations)
  • Legal Fees: $3,000 to register the land as a Private Conservation Area under Peruvian Law.
  • Set Up Fund: $2,000 - $10k to define boundaries, create trails and community outreach.

 The Proposed Conservation Area

Click here to find more information on the context and conservation priority of this area.

Who are we? 

We are a group of passionate river protectors, and you are welcome to join us!

'The Avocado Collective' was started by a group young people from Melbourne, Australia who decided to explore the Marañón River, and make a difference while doing so. Running on nothing but student budgets and part time work, they soon realized that they would need to stocklpile a huge number of Avocados if they were to make their dream month-long exploration possible.
Since its inception many more have begun to join the ranks of the Avocado Collective.

We thank you all so much for your support! If you are interested in supporting this project further, you are welcome to join our fundraising team below! Together we will do our damnedest to help protect the incredible Marañón River.

For the River,

The Avocado Collective


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